Sowthwest Airlines - Resources and Capabilities

The resources and capabilities that ar critical to southwest Airlines operations include a no-frills flight service to freeze off be and diminish turnaround times, a family type corporate finish that ensures employee happiness and a frequent flyer program that retains unwavering customers charm adding new ones. These resources and capabilities atomic number 18 unenviable to imitate by competitors which gives southwestward its sustainable competitive advantage. southwesterly operates a linear path structure (point-to-point) through less-crowded alternative hubs in regulate to keep off flight over-crowding and high be that are associated with old hubs. This strategy dead caters to frequent business and leisure travelers who are willing to deep-six the frills offered by Southwests competitors for cheaper tickets. Southwest uses only Boeing 737 type weather sheets for their flights, the usage of 737s only reduces plane livelihood time and avoids delays. Another strategy that allows Southwest to lower costs is to exclude meals on every flight and allowing passengers to give the spot they want on a first-come-first-served basis which encourages them to tell up early for flights. Southwest Airlines is deeply committed to employee mirth by fostering a corporate culture of sound work, fun, creativity, independency and family. Southwest selects employees based on attitude and a vertical deal include frequent flying customers in the employee display process. Southwest trains and encourages its employees to have fun and be creative in their operate to passengers on-board. Employees are encouraged to dress casually charm on duty. Flights frequently hold contests and gates are perpetually grace whenever a holiday is near. The walls of Southwests central office are filled with employee photographs and the company holds annual reward ceremonies to accredit employees who scoop expectations throughout the year. So uthwest pilots can fly uttermost more than! hours than pilots of other airlines since they...If you want to get a affluent essay, order it on our website: OrderCustomPaper.com

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